ĪēŅ¹¾ē³”

ĪēŅ¹¾ē³” Wins Big at 2016 ADDY Awards

ĪēŅ¹¾ē³” students and alumni received a Judgeā€™s Choice award, along with two gold and nine silver awards at the 2016 American Advertising Federation of Akronā€™s (AAF-Akron) ADDY award ceremony, themed ā€œAdvertising Abeā€ in honor of Abraham Lincolnā€™s birthday.

Glyphix, a student-staffed design studio within ĪēŅ¹¾ē³”ā€™s School of Visual Communication Design; IdeaBase, a ĪēŅ¹¾ē³” student-run design agency located in downtown Kent; visual communication design program alumni; and ĪēŅ¹¾ē³” Communications and Marketing team members all submitted creative works to AAF-Akron.

ĪēŅ¹¾ē³” visual communication design alumni and designers at the downtown agency Each + Every, Nate Mucha, Jason Richburg, Alex Catanese and Katey Catanese, received a Judgeā€™s Choice Award for their work on the Traveling Stanzas website for the Wick Poetry Center. Only three Judgeā€™s Choice awards are given out from hundreds of entries.

Rachel Kozy, senior visual communication design major and designer at IdeaBase, and Martha Arbogast, designer at IdeaBase, won a silver award for their work on the publication Brainchild, a literary and arts magazine created for the ĪēŅ¹¾ē³” Honors College. Some of the content published in the magazine is what inspired Kozy and Arbogast. Kozy also received two other silver awards for her logo design and integrated brand campaign for Stoddardā€™s Frozen Custard.

ā€œThe tone of all the entries set the style and mood we wanted, and it paved a smooth path to our end product,ā€ Kozy says.

As for Kozyā€™s Stoddardā€™s Frozen Custard campaign, she says she wanted to create a light-hearted and friendly campaign that would attract and engage the viewer.

ā€œAn ice cream shop gave me the perfect opportunity to be really playful, which isn't something I usually get a chance to do,ā€ Kozy says.

The ĪēŅ¹¾ē³” Communications and Marketing staff, in addition to submitting pieces for the competition, created the marketing materials and theme for the overall event. Phil Soencksen, marketing writer, says an Abraham Lincoln theme was chosen because the event took place on his birthday, Feb. 12.

ā€œThe idea was ā€˜what would an advertising agency do back in that time period if they were going to rebrand the president?ā€™ā€ Soencksen says.

The materials included a presentation, posters, videos, buttons and an Abraham Lincoln presenter to interact with the attendees.

Competitors who won gold awards are automatically entered into the national American Advertising Awards, and silver award winners can enter for a fee. The ceremony, known as Admerica, took place in Anaheim, California, from June 4-7.

The following is a complete list of ĪēŅ¹¾ē³” 2016 ADDY award winners:

Individual Student ADDY Winners:

Silver: Magazine Design
Brainchild Magazine
Rachel Kozy, Graphic Designer
Martha Arbogast, Graphic Designer

Silver: Integrated Brand Identity Campaign
Stoddardā€™s Frozen Custard Branding
Rachel Kozy, Graphic Designer

Silver: Logo Design
Stoddardā€™s Frozen Custard Logo
Rachel Kozy, Graphic Designer

Silver: Cinematography
CityCop - Glass Bones Music Video
Todd Thompson, Director, Videographer, Editor
Joshua Foster, Second Videographer

Silver: Animation or Special Effects
Not For Sale
Ashley South, Motion Design

Each + Every:

Judgeā€™s Choice Award: Public Service Online/Interactive
Wick Poetry Center, ĪēŅ¹¾ē³”
Traveling Stanzas Website
Nate Mucha, President
Jason Richburg, Creative Director
Alex Catanese, Art Director
Katey Catanese, Designer

Glyphix:

Gold: Digital Publications
Visual Communication Design, Alumni Magazine
Josh Kruszynski, Designer
Terran Washington, Contributor
Ruby Kelly, Contributor
Larrie King, Creative Director
Khalil Dixon, Editor
Ryn Voith, Copywriter

Silver: Stationery Package
Main Street Kent/ĪēŅ¹¾ē³” School of Art, Kent Creativity Festival
Shauna Maurer, Graphic Designer
Larrie King, Creative Director

IdeaBase:

Silver: Poster Campaign
TeleProductions
Quintin Steele, Creative Director
John Vrhovnik, Graphic Designer

University Communications and Marketing:

Gold: Brochure Single Unit
The Fashion School
Visionarie: The Fashion Book
University Communications and Marketing Staff
Dennis Rollif, Photographer

Silver: Single Platform

Jon Jivan, Talent
Dustin Lee, Video Production, Editor
Nicole Carlone, Social Media Communication Manager

Silver: Single Entry- More Than :60 Seconds
ĪēŅ¹¾ē³” College of Architecture and Environmental Design

Dustin Lee, Video Producer/Editor
Jon Jivan, Video Producer/Editor

POSTED: Friday, June 10, 2016 10:48 AM
UPDATED: Thursday, September 19, 2024 11:34 AM
WRITTEN BY:
Kate Schwanke

The ĪēŅ¹¾ē³” Board of Trustees today established a comprehensive, national search to recruit and select the universityā€™s 13th president.

 

The events of May 4, 1970, placed ĪēŅ¹¾ē³” in an international spotlight after a student protest against the Vietnam War and the presence of the Ohio National Guard ended in tragedy with four students losing their lives and nine others being wounded. From a perspective of nearly 50 years, ĪēŅ¹¾ē³” remembers the tragedy and leads a contemporary discussion and understanding of how the community, nation and world can benefit from understanding the profound impact of the event.

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